In western culture white is often worn by brides to represent purity and virtue. It is a clean colour that goes with any other colour. Though in the East it is associated with death. In India it is worn as a colour of mourning. It is a simple and cleansing colour that can assert cleanness and goodness.
The colour of optimism and youth. A confident colour that can be seen from far away, and a colour which apparently stimulates the left side of the brain, aiding creativity and clear thinking. If you are wearing yellow you are likely easy and breezy and a positive pie.
Did you know that the colour blue is the favourite amongst humans worldwide? It is a colour of trust, the shade of the sea and the sky, which is supposed to evoke a sense of calm and tranquility.
Are you a fiery person? Do you like to make a statement when you waltz into a room? Wearing red can indicate strength and perseverance. It is often used in flags to show pride and greatness. It’s the colour of passionate love and seduction. Though red can be associated with anger, it is also associated with importance and respect. Are you walking the red carpet any time soon?!
The colour of health and envy, the colour of the grass and lush forests. Green is strongly associated with growth and nature. Green is a harmonizing colour that gives off a strong essence of the natural world. Perhaps you are a naturalist?
Black is the strongest of all neutral colours. When worn it can be a very formal and elegant colour, with subtle undertones of power. It is also associated with death and evil. Worn on its own, it conveys a sense of mystery, but when mixed with other colours it pushes for sophistication and confidence.
Brown is an earthy and woody colour. It's tame, warm and natural, giving off a content and ‘down to earth’ energy. Though it can often be considered dull and boring.
In some cases purple is a royal colour, so it is not surprising that purple is frequently associated with luxury. It can be vibrant and bold yet it sustains a softer romantic tone too.
Orange is a very vibrant and energetic colour. It can be associated with seasons as well as sunrises and sunsets making orange a colour that represents change and movement in general. Orange is also strongly associated with creativity.
A colour used in children's products, women's products and beauty products, there is no doubt that pink is associated with femininity and nurture. A true colour of compassion and love.